Play is Magic! ✨ For over two decades, @mattel and @savethechildren have partnered to #PlayitForward and help kids learn, grow, and thrive through the power of play. As a part of Mattel’s #80Momentfor80Years celebration, we brought magic to children and families affected by the LA wildfires with a surprise visit – made even brighter by actress and Save the Children Ambassador @cobiesmulders! ❤️ #KindnessIsTimeless | Save the Children US

Play is _________. Whether you build, create, imagine, or explore—everyone plays differently. But one thing’s for sure: play brings us together, boosts well-being, and sparks happiness. For 80 years, Mattel has been at the forefront of understanding how kids and families play. Now, for the first time ever, we are studying how HUMANITY plays. Introducing The Shape of Play, our multi-year study to understand how play is changing across all ages (yes, kids and adults too). We found that play isn’t