Day 2025 with creative pranks spanning from sleep jokes to dating callouts and fictional AI products, showing how humor ...

The expansion of these offerings is part of YouTube’s broader effort to refine its revenue-sharing system, which continues to ...

Every April 1st, brands dive into pranks – some clever, some questionable. But do these stunts create real engagement, or ...

IPL-related influencer content on YouTube, 51% enjoy behind-the-scenes cricket content the most, and 35% trust IPL influencer ...

ICICI Lombard’s Sheena Kapoor talks about the evolving marketing landscape, key BFSI trends, campaign strategies, the role of AI in personalisation and customer engagement, and more.

The report provides analysis of AI's transformative impact on the Indian advertising industry, reshaping brand-consumer ...

The number of advertisers grew from 40+ in IPL 17 to 55+ in IPL 18, showcasing the tournament's growing appeal. The ...

According to X, the number of Gen Z users in Europe has risen significantly, with the platform reporting a 37% increase in ...

Among the key updates is a new campaign import function in Reddit Ads Manager, enabling advertisers to transfer campaigns ...

In this article, Preranaa Khatri of OML, explores the evolving monetisation strategies shaping the Indian creator economy, ...

Eid, a time of joy, reflection, and togetherness, has increasingly become a focal point for brands aiming to connect with audiences on a deeper level. While traditionally centred around family ...