Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience. Starting in April, Coca-Cola cans and bottles will feature ...
When James Quincey became CEO of Coca-Cola in 2017, soda had broadly been ... on an effort to diversify its reach beyond the sugary drink.A key move? Ditching the carbonation and sticking to ...