This year's Comic-Con runs July 24-27 in San Diego, CA Mattel is unveiling some new toys at San Diego Comic-Con 2025, including a very lifelike John Cena action figure. Ahead of this year's Comic-Con, ...

Mattel's deal with Warner Bros. Discovery to make toys related to the DC brand could fuel more toy sales and help Mattel compete with rivals such as Hasbro.

In conjunction with his WWE retirement tour, Mattel will release a special "you can't see me" John Cena action figure. Ringside Collectibles is reporting that the new figure is part of the WWE ...

Blue Beetle underperformed in its opening weekend at the box office, but it’s still getting positive reviews from critics and audiences alike. Blue Beetle sees Cobra Kai star Xolo Maridueña ...

A piece of the past is returning for pro wrestling collectibles. Mattel, which is WWE’s primary action figure distributor, has seized hold of old-school nostalgia with a crowdfunding campaign ...

Following some fantastic action figures from McFarlane Toys, Funko has launched their first wave of Pop figures and SODA based on the upcoming DC Comics film Blue Beetle. Not surprisingly, the ...

Executives at toy maker Mattel Inc. said they expect growth this year in dolls like Barbie and toy cars like Hot Wheels. One not-so-hot spot? Action figures.

Mattel's quarter beat estimates and the stock rose as Hot Wheels and Action Figures offset a decline in Barbie sales.

Paul is starting on top, with WWE and Mattel creating an Ultimate collection figure--the most-detailed and articulated line of toys WWE has. Getting to a finished product was no easy task, though.

Mattel has reclaimed highly coveted rights to create action figures and collectibles based on DC characters such as Batman and Superman starting in the second half of 2026.