March Madness — a.k.a. Basketball Christmas — is officially underway, but the sports panel agrees: the truly mad thing is that the players at the centre of this commercial juggernaut are still not ...

From March Madness to the Masters Tournament to the cry, “Play Ball!” in the last few days friends have commented on these ...

The NBA somehow canceled Magic City Night for the Atlanta Hawks, which was slated for March 16 and could’ve been a celebratory night of hoodies, wings and culture, along with a T.I. performance at ...

Michigan held on in the final minutes to beat UConn 69-63 on Monday night in the national championship game at Lucas Oil Stadium in Indianapolis. That gave the Wolverines their first national title ...

In 2019, Coke opted to resuscitate one of its most controversial marketing decisions, the ill-fated 1985 launch of New Coke. In the second go-round, scenes with New Coke were part of the third season ...

The most iconic highlight reel in sports started in a Michigan bar 40 years ago -- and was almost an NFL anthem.

Sports Illustrated’s Pat Forde, Kevin Sweeney and Bryan Fischer make their picks for Monday’s NCAA men’s basketball tournament national championship game in Indianapolis. The Wolverines’ string of ...

Saturday's Men's Final Four Tip-Off Tailgate and March Madness Music Festival openings have been delayed due to weather. As of noon, events were set to open at 3:30 p.m., according to Marion County ...

Livestream the pair of college basketball games on Saturday, Apr. 4. By Rudie Obias If you purchase an independently reviewed product or service through a link on our website, The Hollywood Reporter ...

There was lightning in the shot that the University of Connecticut freshman Braylon Mullins made from near mid-court to send his team to the NCAA basketball championship’s Final Four. There was true, ...

March Madness is as popular as it has been in decades. Heading into this weekend’s Final Four, the NCAA Tournament is averaging 10.3 million television viewers across the four networks, TNT, TBS, CBS ...

The influx of fans during this month’s college basketball tournament is a welcome lift to the city’s casinos and hotels after a dismal 2025, when the number of visitors fell 7.5 percent. By Ken Belson ...