Oregon Ducks guard Jackson Shelstad starred alongside USC Trojans' JuJu Watkins in a March Madness commercial with Mondelez.

USC sophomore JuJu Watkins is already one of the top players in women's college hoops, leading USC to a 28-3 record and a Big ...

The center of the college basketball universe has shifted from Iowa City to Los Angeles. And JuJu Watkins has snatched the ...

Watkins discussed why she partnered with NYX and her relationship with makeup ahead of the video campaign launch.

USC Trojans women’s basketball star guard JuJu Watkins is adding another Name, Image, and Likeness (NIL) campaign to her long list of deals ahead of March Madne ...

Watkins has officially signed a multi-year NIL deal with Fanatics, making her the first women's college athlete to sign this ...

USC Trojans superstar JuJu Watkins is one of the biggest stars in college athletics, and her impressive resume of NIL deals ...

Watkins' historic trading card and memorabilia deal makes her the first female collegiate athlete to have this type of deal with Fanatics.

Three of college basketball's biggest stars, USC's JuJu Watkins, Oregon’s Jackson Shelstad, and Arizona's Caleb Love, have teamed up to headline an NIL March Madness promotion.

Paige Bueckers is one of college basketball's biggest stars. She has thrived since joining the UConn Huskies and is aiming for her first national championship.