August 1 is International Beer Day and a reason to celebrate our favorite beverage and have a look at the changing market in ...

Shares of beer, wine, and liquor companies including AB InBev are having a rough time as many consumers have cut back on ...

As part of their aggressive new marketing strategy, Bud Light and its parent company Anheuser-Busch have released several ads in recent months to appeal to its lost consumer base, with pro-America ...

Bud Light drinkers who say they are "very unlikely" to buy the beer in the next three to six months fell from 18% to just 3% in July, according to a Deutsche Bank survey.

Sales of Bud Light are still sinking, with volumes down 30% year-over-year for the four weeks ending on October 7, according to NIQ data given to Beer Business Daily newsletter.

The Bump Williams consulting group characterizes Bud Light as “in serious trouble this year” of “losing that No. 1 position at the end of calendar year 2023 to Modelo Especial.” ...

Bud Light’s U.S. retail sales were down 24% the week ending June 3, while Modelo Especial sales were up 12%, according to Dave Williams.

A Bud Light seller apparently stuck with too many cases of the unsold brew in the wake of the company’s Dylan Mulvaney fiasco is offering $20 rebates on purchases of a $19.98 case of beer.

Lollapalooza festivalgoers may have stumbled upon the Bud Light stage at 4:45 p.m.; however, their actual journey spanned many years and miles. Sierra Ferrell brought more than a taste — more like a ...