“What I experienced on (Xiaohongshu) so far has been really great and inviting,” said Garman, who has left two posts on the platform. “I like your makeup,” a Xiaohongshu user from Beijing ...

While the exact number of downloads is unknown, the Apple store put Xiaohongshu as the No 1 free-to-use social media platform across all free iPhone apps in the United States. The self-styled ...