Why Do They Call It Oven? began as a series of typos in an Aug. 31, 2013, tweet by @ YashichiDSF. The text reads, “Why do they call it oven when you of in the cold food of out hot eat the food.” ...

Jet2's upbeat holiday slogan became a viral TikTok meme in 2025, and the airline's playful response helped turn the online ...

If you thought meme coins were all about hype and laughter, think again. Arctic Pablo Coin (APC) is here to change the game with its groundbreaking features, from staking rewards with an APY of 66 ...

The question is why we *don’t* think of memes in the same way, as artifacts whose success we can speculate about, and have fun doing so, but cannot really predict.