From dolls to beauty products to wall calendars, we've found the best Barbie deals for Amazon's October Prime Day. The success of the Barbie movie has us saying: Come on Barbie, let's go party—and ...

Uno cards, Hot Wheels cars and American Girl dolls are popular purchases, according to Mattel, while Barbie and Polly Pocket ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. With all the pretty-in-pink glitz and glamor ...

The Barbie movie is a box office hit that reignited the world’s love for the fashionable dolls. Given this, it only makes sense to want to search for the best Barbie gifts for the fan in your life, ...

STATEN ISLAND, N.Y. -- In an effort to be more inclusive and represent the wide range of children who play with their toys, Mattel has announced the addition of a blind Barbie doll and a Black Barbie ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. Mattel has created a collectible Barbie in honor of the ...

Your next toy or game may be able to converse with you. Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created popular chatbot ...

There’s nothing Barbie has loved more in her 64 years in the toy world than to keep reinventing herself. She boasts more than 200 careers on her resume — doctor, astronaut, computer engineer, CEO and ...

This week, the hotly anticipated Barbie movie hits theaters, promising a pink-splashed fantasy adventure centered on the beloved titular doll, played by Margot Robbie. It’s the first live-action ...

Prices for Barbie dolls and Hot Wheels are expected to climb as tariffs imposed on goods produced in China take effect. Mattel Chief Financial Officer Anthony DiSilvestro issued a blunt warning over ...