South Carolina Gov. Henry McMaster on Monday endorsed Myrtle Beach Mayor Brenda Bethune in her re-election bid as early ...

The city of Myrtle Beach in 2023 voted to implement year-round paid parking in its metered spots, but a new ordinance could ...

Myrtle Beach City Council approved an agreement to provide an incentive voucher for a $230 million Hilton resort in the ...

The Hilton Daytona Beach Oceanfront Resort is being sold to a new owner. Columbia Sussex Corporation, a Kentucky-based company, is slated to be the new owner. With 744 rooms, the Hilton is the largest ...

MYRTLE BEACH, S.C. (WBTW) — Some of Myrtle Beach’s older hotels along Ocean Boulevard are being demolished, and many said they’re glad to see them torn down. Dozens of hotels line Ocean Boulevard, but ...

MYRTLE BEACH, S.C. (WBTW) — An Ohio man was shot and killed while visiting Myrtle Beach’s Sea Mist Resort earlier this year after a “trigger happy” security guard chose force over safety, a newly ...

NORTH MYRTLE BEACH, S.C. (WBTW) — A long-anticipated Margaritaville concept planned for North Myrtle Beach has cleared a major financial milestone, a Dallas-based firm said Monday. “North Myrtle Beach ...

Trey Wright was over the moon for his new girlfriend, a cheerleader he'd been dating going into summer break from school, according to his mom. But after an apparent fight, she allegedly set him up to ...

A South Carolina couple vacationing in Myrtle Beach claims the ceiling in their hotel room collapsed, injuring them as they tried to escape. LeRoy Porterfield and Krystal House, of Richland County, ...