ILIA is one of my all time favorite beauty brands! Not only do they provide high quality clean makeup, but their stuff is so ...

When it’s that time of year to wear a puffer coat, why not style your outfit around it? These jackets come in a bunch of cute ...

When two New York Post staffers put the product to the test, they also found it was “top tier” and “incredibly vivid and ...

As a passionate Swiftie, I was eager to see if this lip color could deliver on its promise of a perfect pop-star pout that ...

If you struggle with dry, irritated skin and need a gentle facial moisturising cream that hydrates and smooths, look no ...

In this iteration of ‘By Us Beauty’ ESSENCE’s Senior Beauty Editor Akili King shares her favorite Black, celebrity-owned beauty launches from 2025.

Microtrends and viral “aesthetics” have dominated the beauty industry for years (are we circling back to clean-girl or ...

According to Pinterest, these five 2026 colour trends are going to dominate our palettes in beauty, fashion, home and beyond.

Actress and podcast host Amy Poehler won a Golden Globe while Merit’s Minimalist Complexion Foundation Stick. Shop it and ...

From the viral Flush Balm to its bestselling The Minimalist concealer, these are the Merit Beauty products we really rate.

Kohl's current sale features up to 70% off activewear, beauty sets, Organization solutions & more. Shop premium brands at ...

Today, we’re excited to unveil the Yotpo DTC Index – a first-of-its-kind online tool, built entirely with, and only possible ...