LONDON--(BUSINESS WIRE)--Quantzig is one of the world’s foremost providers of advanced data analytics solutions with business units spread globally. Our advanced marketing analytics solutions and ...

When the coronavirus pandemic struck in March 2020, the marketing team at Citizens Financial Group sprang into action. In its marketing materials, it ditched a lot of imagery that featured people ...

THE Bank Marketing Association of the Philippines (BMAP) has recently announced the winners of the sixth “Bank Marketing Awards” (BMA). The awarding ceremony was held at the Narra Function Room of the ...

With the growth of online and mobile banking, you might think of the bank branch as the next casualty of technological disruption, taking its place alongside record albums and photographic film. To be ...

It’s no secret that balance sheet growth will be a difficult task for most banks and credit unions—and it will be for the foreseeable future. Many avenues for growth are fraught with challenges.

RALEIGH, N.C., Oct. 17, 2024 /PRNewswire/ -- First Citizens Bank today announced the appointment of Michelle Draper to Chief Marketing Officer (CMO). Most recently, Draper served as Chief Marketing ...

Broadway National Bank in San Antonio is rolling out a new marketing campaign to promote its expansion in Dallas and Houston. In a bid to lift its profile in Dallas, where it expanded in 2022, and ...

When DBS launched its brand positioning in 2018 to ‘Live More, Bank Less’, the industry saw it as a “bold move”, according to Karen Ngui, managing director, head of group strategic marketing & ...