Every time payday hits… it goes straight to the Bronco. In this video, I break down where the money went—a full parts haul of Ford Bronco upgrades, mods, and accessories that I just couldn’t resist.

Ford is more specific here, noting that the Bronco ORV package includes a 2.0-inch suspension lift with Bilstein components, 17-inch wheels with 35-inch tires, a high-flow Borla cat-back exhaust ...

Ford says its retailers have sold more than 1 million factory-backed accessories for the Bronco and Bronco Sport utilities, with customers spending an average of $1,700 to accessorize their Bronco.