Last week, KFC introduced an advertising campaign in mainland China celebrating 40 years of “reform and opening up,” the catchphrase that defined the era ...
NEW YORK/SHANGHAI (Reuters) - Yum Brands Inc's KFC website in China trumpets the slogan "Trust in every bite". That message is part of the company's new "I Commit" campaign intended to reassure ...
SHANGHAI, Nov. 19, 2024 /PRNewswire/ -- Yum China Holdings, Inc. (NYSE: YUMC and HKEX: 9987, the "Company" or "Yum China (YUMC)") celebrated a major milestone for KFC in its Guangzhou market area [1], ...
And what better way to celebrate this accomplishment than with a bucket of fried chicken? Last week, KFC introduced an advertising campaign in mainland China celebrating 40 years of “reform and ...