BOSTON - The hard seltzer craze is letting up, and that's forcing a local maker of the once-trendy alcoholic beverage to pivot. Boston Beer Company announced this week it is giving its 7-year-old ...

White Claw may have put hard seltzer on the map — and is still the top-seller — but Truly Hard Seltzer has been a strong second. Owned by the Boston Beer Company — which has experience with successful ...

Tom spent 20 years running his own contracting company, working as a building mechanic and operating as a carpenter. Now he creates solar, home security, moving and home warranty content content for ...

It’s about to be a Truly great summer in LA, because Truly Hard Seltzer is finally opening its first-ever taproom in Los Angeles on Wednesday, May 25. Truly LA, which is located in Downtown LA next to ...

The Boston-based maker of alcoholic beverages that touted a recipe change for Samuel Adams beer during the Super Bowl is also making big changes to its Truly product line in the face of challenges ...

Truly is introducing several new hard seltzer flavors this winter, and fans will only find them in one place. And now that Dry January is almost at a close, the brand is ready to reveal all the bubbly ...

Truly Hard Seltzer teamed with Grammy-winning pop star Dua Lipa to launch its "No One Is Just One Flavor" campaign, per a press release. The effort includes a 30-second spot produced by Goodby, ...

There may be a temporary White Claw shortage, but that doesn't mean we can't compare the top-selling hard seltzer brand with one of its main competitors: Truly. Even as the days grow shorter and the ...