Looking at a Stetson hat, it’s impossible to not think of the West. The very silhouette of the brand’s archetypal cowboy hat calls to mind the region’s rugged topography, its crown pinched and creased ...

An image of John Wayne in the new Stetson book. To mark the milestone, the brand has penned its first book from its perspective, documenting the hat's genesis, its popularity, and how the piece of ...

In 1865, the explorer, hatmaker, and entrepreneur John Stetson founded his eponymous company in Philadelphia, Pennsylvania. Before establishing his business, Stetson had spent time out West mingling ...

Note: This story has been updated to correct G. Henry Stetson's role with the John B. Stetson Company following his father's death, and the company that manufactures Stetson hats. DELAND − Long before ...

There are a lot of brands that boast about their American heritage, even if they’re only a few decades old. Then there’s Stetson. The quintessential Western brand was founded in 1865 by John B.

Stetson Hats are a strong, historic, U.S.-born brand that has been worn by cowboys, U.S. Army Calvary members, movie stars and pioneers in the American West. John B. Stetson founded the company in ...