Indian ecommerce giant Flipkart’s online fashion retailer Myntra is shutting down its Web site and banking solely on its mobile application. Research shows that 70 percent of orders for Myntra come ...

Bengaluru: Online fashion retailer Myntra will relaunch its desktop site on 1 June, driving the final nail in the coffin of its failed app-only move. The company said it expects 15-20% of its sales in ...

Myntra, a major Indian clothing e-store, will shut down its website on May 1 and only sell its products via its mobile apps, reports The Times of India. About 80 percent of Myntra’s traffic and 70 ...

The move is indicative of how the mobile-only strategy, a first for any e-tailer, pushed by Myntra and its Bangalore-based parent company Flipkart did not yield desired results. The move is indicative ...

A year after shutting down its desktop and mobile site and taking a mobile only route, Myntra on Saturday finally brought back its desktop website, ditching its app-only strategy. Myntra had announced ...

Fashion and lifestyle ecommerce player, Myntra, has re-launched its mobile website in a bid to avoid missing out on customers. The move is aimed at first-time web users, who do not use its mobile app.

Myntra, the country’s top online fashion retailer, is retracting from its app-only model by relaunching its mobile site in an attempt to bring back lost customers. The move comes just nine months ...

New Delhi: Flipkart-owned online fashion retailer Myntra is shifting its focus from the current mobile-only model and is about to re-launch its desktop site on June 1. According to reports by Mint, ...