The exterior of a Chili's restaurant showing the logo - Kevin Carter/Getty Images An effective logo identifies a restaurant's brand in a way that's easy to recognize; think McDonald's golden arches, ...

Logos are more than just graphics — they're visual representations of how a brand sees itself (and how it wants to be perceived by its target audience). Yet in order to achieve its desired business ...

While a restaurant's food and drink are the foundation of its success, its branding is just as critical. At the heart of that brand is the logo — a customer's first introduction to the identity, and a ...

Cracker Barrel retired its iconic logo, featuring a man resting against a barrel, in favor of a text-only design. The new logo is part of the "All the More" campaign, which includes restaurant ...

Domino’s Pizza on Tuesday unveiled a new “store of the future” design and a reworked logo as the next step in the chain’s ongoing brand repositioning. The new store design aims to put pizza front and ...

Golden Valley-based restaurant chain Buffalo Wild Wings, Inc., on Wednesday unveiled a new logo, which the company said features a more “muscular and athletic” winged buffalo. The company also ...

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