When you’re looking for a space to create a mood board of your life, odds are you’re curating it on Instagram. This social media platform is aesthetic-heavy AF, which makes it ideal for building a ...

The clean girl aesthetic has been alive and well. While it may have been called “no-makeup makeup” or “minimalism” in the mid ...

The "clean girl" aesthetic, long the defining look of social media's minimalists and wellness aspirants, is being eclipsed by a new wave of chaotic chic. The rise of the "messy cool girl" signals a ...

Supermodel, Bella Hadid, is a huge inspiration for the clean girl aesthetic. Hadid posed with friends promoting Cha Cha Matcha’s drinks on August 23, 2025. Photo courtesy of @bellahadid on Instagram ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Two clumsy women attempting to make dinner have left the internet in ...

If you're in your "it girl" era, you need the BrüMate Era. Let us explain by first rewinding back five years ago to 2019, when the "VSCO girl" aesthetic was taking over our social media feeds and we ...

So long to last season’s "quiet luxury" elevated yet subdued movement. Hello to a new, fresh fashion moment for 2025 that leans heavily into unbridled femininity with plenty of lace, ruffles, flowers, ...