Gamer fuel drinks, Fortnite-themed menus and burritos backing fighters show food culture is now firmly on the console. With more than 3.3 billion gamers worldwide, the market scale is staggering, and ...
A viral post from gamer-branded energy drink mix G Fuel has sparked rumors that the long-running beverage company is shutting down—but some think it may just be a marketing ploy. The post, shared on ...
Dairy company Arla Foods Ingredients wants to attract the attention of CPG companies making products for gamers with its new energy drink concept that provides an elevated protein content and ...