Jamie Dornan‘s physique in a new ad campaign for Diet Coke has captured the attention of netizens. The advertisement showed the actor flaunting his toned body while going for a swim. The 43-year-old ...

Diet Coke - Just One Reason Duet Following up on a musical Super Bowl spot starring Don Johnson and Wayne Gretzky the year before ("The Move Is On"), Elton John and Paula Abdul belt out a duet for ...

Jamie Dornan‘s physique in a new ad campaign for Diet Coke has captured the attention of netizens. The advertisement showed the actor flaunting his toned body while going for a swim. The 43-year-old ...

Authenticity, risk, and avoiding pale imitation — what Diet Coke’s marketing can teach nonalcoholic drinks about being desirable on their own terms.

Sergio Zyman was the marketing executive who made Diet Coke into a cultural icon in the '80s. His daughter Jennifer had a front-row seat to history. Do you remember your first Diet Coke? I don't, but ...