Marketing reports that DTC brands use cultural IP like "Wicked" for successful collaborations targeting Gen Z, fostering ...

Zenith’s Defy Zero Gravity watch isn’t just a fancy name. It actually does defy gravity. Its patented escapement is akin to the tourbillon, which was designed to compensate for the effects of gravity ...

A 10-year-old girl named Ava Dargin is going viral for her breathtaking performance of “Defying Gravity” at her school talent show. “I’m excited,” Ava, who won first place in the competition on May 29 ...