J-Pop has been popular in Asia for years. But a new star, Kyary Pamyu Pamyu has found global fame with her reinvention of ‘kawaii’ culture, Mariko Oi reports. A room full of children's toys, a dancing ...

Red Bull Music Academy’s H∆SHTAG$ series delves into the kittens and candy-fuelled world of Kawaii. An integral part of Japanese culture since at least the 1970s, this unique amalgam of the cute, the ...

Babymetal are dark, heavy, and … undeniably cute? Those descriptors don’t seem like they would work together, but when it comes to this Japanese trio’s music, they do. The concept is kind of out there ...

Kawaii. You hear it in anime, you hear it on TV shows, and you hear it on the streets of Japan, where the word is spoken by young and old alike. With people around the world growing up on Japanese ...

Emerging pop sensation KAWAII HOE is set to release their highly anticipated debut album, 'The Reality,' on August 1st, which coincides with their 27th birthday. Known for their distinctive fusion of ...

Hui-Ying Kerr received funding from the UK Arts and Humanities Research Council (AHRC) from 2010 - 2013 as part of her PhD research on Japan in the 1980s. This is a true story. One Saturday night, I ...

"Gross" characters are proliferating in a country known for kawaii, and now even local governments' mascots are trying to out-weird one another. Long considered the global capital of cute, Japan is ...